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Million Dollar Mailings

Million Dollar Mailings

Current price: $89.00
Publication Date: April 30th, 1997
Publisher:
Taylor Trade Publishing
ISBN:
9781566251624
Pages:
532
Usually Ships in 1 to 5 Days

Description

Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique - copy approaches, design, formats, offers - unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.